ABOUT ARO
Elite thinking. Everyday environments.
ARO puts evidence-based high-performance tools into the hands of athletes and clubs outside traditional academy systems, focusing on each individual’s unique mix of needs.
What we’re trying to achieve
We’re here to help athletes reach university and pro levels by turning daily training, habits, and recovery into a clear, sustainable path they can own.
Focus on the individual
Every athlete needs different boosters at different times—sleep, recovery, mindset, and load all shift. ARO uses micro-learning and awareness to guide those shifts while the athlete stays in control of the action.
Accessible for community sport
We keep things simple enough for community clubs to roll out, while meeting expectations around data care, safeguarding, and the duty of care every athlete deserves.
Our values.
Trust
Data handled with care, clear boundaries, and no gimmicks.
Supportive
Tools that reduce pressure and help athletes and staff, not add noise.
High-quality output
Evidence-based content and reliable design.
Shared expertise
Bringing S&C, coaching, and mental performance expertise into one place so any athlete can access it.
ARO is built by people who’ve worked in real club environments, not just in theory.